What is valuable/positive/good?

I'm currently in a phase that is heavily about entrepreneurship, launching my online business, and building something truly valuable that I can be compensated for with FIAT MONEY.

Because of this, I'm obsessed with what "value" even means. In a YouTube video from the entrepreneur Charlie Morgan, he explains very logically that the market rewards those who solve problems of human beings, because when you solve a problem you alleviate pain, and thus people are willing to exchange their money for that pain elimination.

That dynamic seems very obvious. You solve a real problem of a real human being, and that human being then wants your solution if your marketing and sales are on point, and therefore gives you money. If, in the next step, the customer is satisfied, you additionally enable word of mouth—testimonials and referrals—which leads to an improved reputation of your solution, and by that, you gain an additional, organic marketing and sales channel with time. This whole process then gives you the resources to further improve your solution and add extra solutions that match the customer's psychological profile.

So far, so logical. But what I'm much more interested in, in this letter, is the thing that remains once a problem is solved. Value can't just be the redeeming process, a.k.a. the solution, but it must be the thing that emerges after the problem has been solved—the end outcome. This is also obvious, and practically how sales works, right? You persuade the prospect that the end outcome is worthwhile, and that the current pain can be overcome through the product/service.

But what is that "value", "positivity", or "goodness" that remains? I'm referring to the general principle of value, not any given specific outcome. The common denominator of all valuable outcomes, if you will. What is that?

Well, to understand it, I feel, I must step into the shoes of the customer:

I'm now in pain, and an offer is presented to me. A product that is framed as the proper eliminator of my pain. I buy the product, and I use it. Now, my pain is eliminated. In what kind of state of mind am I now? I'm euphoric, joyful, energized, and more alert. Before, my consciousness was trapped in the pain. I had a small visual field of mind—you could say that the pain was a tool of my physical or mental faculties to make me brutally aware of the given problem.

This is very interesting because it hints at the possibility that our pain system has the purpose of bringing a certain order into the world. You don't trigger your own pain consciously, it happens to you. There's an inner intelligence (psychic non-ego and physical non-ego) that operates autonomously, and whenever something gets out of control, you are called to duty through pain.

This implies a truth that the inflated ego doesn't like to hear: Order in reality is more important than your subjective experience—your subjective experience is merely a tool to fulfill a certain order.

Life is such a blessing though, because even if this underlying order in reality is more important than our momentary subjective experience, you get rewarded when you serve this order. When you eliminate pain, it means that you have successfully solved a problem, and so euphoria, joy, energy, alertness, and whatever other positive experiences are correlated to your ability to create order that transcends your immediate conscious perception.

This means that value, positivity, and goodness are, first and foremost, things that are good regardless of how they make the individual feel, but then fortunately also lead to making the individual feel positive. It's interesting to see what happens if this first step—the underlying order—is neglected. In such a situation, the only thing that matters is positive subjective experience. That this is an unwise path to walk is obvious. If you feel good in the moment but neglect ordering the underlying chaos, you will descend into extremely negative experiences at some point in the future, and you will regret your past decision.

For example, consuming Netflix without limitation every single day for multiple hours a day will feel nice in the moment, but only for a short period. After a certain while, you will notice how the consumption made you miss out on crafting a life that you'd like to live—your very own real-world movie or sitcom. Crafting this real-world movie will probably require intense effort, thus won't feel nice in the moment, but it would create this underlying order that would give your life a structure—a meaningful path, and would therefore lead to a long-term positive experience of life that would also be characterized by a more beneficial integration of the self in the community as well. Whereas the person who only lived movies by watching them will have had a reasonably positive path in the beginning, but then misery in the mid- to long-term because the individual life is obviously not about watching movies but about living life in the best possible way (whatever that means—certainly not Netflix tho), and so if you don't embrace this hero's journey your mind will make you aware of it through depression.

I'm not saying that I'm perfect in that aspect. I, too, consume way too much stuff. But it's obvious that the dynamic I described is very true, and it's uncomfortable to accept it. Life is so paradoxical because the positive things can only come if you are willing to give up positive experiences right now. It's a certain childish faith in the truthful positivity of this underlying order that is required to bridge the gap between what is good and what is selfishly desired in the present moment.

Therefore, if my aim in my entrepreneurial pursuits is to create and distribute something of true value then I must disregard how my customer feels while using the product, and only focus on bringing the raw underlying order into the life of my customer, because ultimately that is what the customer pays for since that is the true solution. This obviously doesn't mean that I must be unnecessarily mean or rough to my customer, but rather that I have to focus single-mindedly on solving the problem his pain system is making him aware of. In that spirit, it certainly also makes sense to consider factors such as "willingness to use product" into the equation that is about making my product truly useful. The product can't be the real solution, but so painful to use that no one uses it—that's simply a useless product.

This underlying order is obviously something very spiritual, which is why nihilistic individuals often don't care about giving people things that feel good but cause chaos in essence. I have no respect for such people. You don't need more than one brain cell to understand that selling OnlyFans management services, for example, is one of the most pathetic things you can do as an entrepreneur. There are many such examples, but I think you get the point.

So in short:

Value, positivity, or goodness are the outcomes of creating a proper order in the underlying reality that causes a painful problem to emerge, and that order is good, which is why it brings true euphoria, joy, energy, and so on. So let's order the shit out of reality…

Exercise for the ones with balls:

To bring about a certain order on all levels of your being (body, mind, emotion, non-ego) is the purpose of the Philosophy Berserker game. That is a 9-month rebirth game which is the secret to how I was able to overcome my cigarette, short-form video, weed, and porn addiction. You can check it out in the Ozmania community.